Virtual Showroom

Business Need
Panasonic wanted a way to showcase their full range of products without relying on physical showrooms. They needed an interactive experience that could be accessed from anywhere and easily adapted for different markets.
Solution
We built the Panasonic Virtual Showroom, an immersive 4D web platform that lets users explore digital showroom spaces like a premium home, SOHO, F&B outlet, and boutique hotel. Users can click on products to view details and see real benefits through an interactive “Before and After” feature. The platform is available in seven localised versions to suit each country.
Key Features
✅ 4D interactive showroom experience
✅ Explore by setting: Premium Home, SOHO, F&B Outlet, Hotel
✅ “Before and After” product comparison
✅ Clickable product info with visuals
✅ Localised versions for six Southeast Asian markets
Project Outcome
The virtual showroom made it easier for Panasonic to reach more customers, reduce physical setup costs, and deliver product experiences in a fresh, engaging way.